SJC Ventures announces Firebirds Wood Fired Grill is coming to Arkansas at Pinnacle Springs

ROGERS, Ark. — SJC Ventures, a privately held, mixed-use commercial real estate and retail development firm, is pleased to announce that Firebirds Wood Fired Grill has signed a lease at Pinnacle Springs, an 80,498-square-foot mixed-use center in Rogers, Arkansas anchored by a Whole Foods Market.

Firebirds Wood Fired Grill, a polished casual American restaurant, provides an energetic twist on the traditional grill featuring a boldly flavored menu in a stylish, fire-centric atmosphere. Signature menu items include hand-cut steaks and fresh seafood seared over locally sourced hickory, oak, or pecan wood. Firebirds’ team features grill masters and certified butchers.

“We are thrilled with how the market has responded to the introduction of Pinnacle Springs,” said Justin Latone, senior vice president of leasing at SJC Ventures. “To be able to bring Firebirds Wood Fired Grill first to market will truly define and transform the offerings available in Rogers. We’re currently negotiating several more leases for this project and will be able to announce those within the next 90 days.”

Construction at the site, located at the corner of W. Seneca Road and S. Promenade Blvd., will begin in spring 2023. Firebirds Wood Fired Grill is tentatively planned to open in the fourth quarter of 2024.

“We’re excited to announce that Firebirds Wood Fired Grill is coming to Arkansas,” said Steve Kislow, CEO of Firebirds Wood Fired Grill. “Our future location at Pinnacle Springs in Rogers is a win-win for us and for SJC Ventures, as it offers a restaurant experience the community will love.”

For retail leasing inquiries at Pinnacle Springs, contact Tina Howard with SJC Ventures at Tina@SJCVentures.com or 404-375-5626.

About SJC Ventures

Founded in 2007, SJC Ventures is a privately held, mixed-use commercial real estate and retail development firm. The company has acquired and developed more than 60 retail, mixed-use, multifamily and office projects throughout the continental U.S. The company is headquartered in Georgia. For more information, visit SJCVentures.com.

About Firebirds Wood Fired Grill

Firebirds Wood Fired Grill, a polished casual American restaurant, is an energetic twist on the traditional grill featuring a boldly flavored menu in a stylish, fire-centric atmosphere. Signature menu items include hand-cut steaks and fresh seafood seared over locally sourced hickory, oak, or pecan wood on Firebirds’ exposed wood-fired grill. Complementing its inviting dining room, a patio with seasonal comforts and the award-winning FIREBAR® are additional

gathering spaces inside the restaurant. Firebirds has been named one of ten ‘Breakout Brands’ by Nation’s Restaurant News, and the 2022 Diners’ Choice Winner awarded by OpenTable. Firebirds partners with Alex’s Lemonade Stand Foundation and the restaurant has raised more than $3 million dollars for childhood cancer research through the sale of fresh-squeezed lemonade. Visit firebirdsrestaurants.com to become a member of Firebirds’ Inner Circle, make an OpenTable reservation, or order ToGo online.

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